SO THE MEDIA WANTS TO TALK TO YOU… NOW WHAT?
Aruga’s Director of Content, Walkley Award-winner Belinda Seeney, gives the 101 on how to nail an interview.
News & Views
NEVER STUTTER IN FRONT OF THE SHUTTER
You know your stuff. You can rattle off facts and findings in your sleep. But something happens when you get in front of the camera.
WHY SETTLE FOR JUST 15 MINUTES OF FAME?
It’s hard to fade back into anonymity now you’re bona fide media talent. So how do you grab a second bite at the cherry?
ARUGA EXTENDED ITS HELPING HANDS DURING COVID-19 AND THE RESULTS WERE HANDS-IN-THE-AIR AMAZING!
We helped launch new revenue streams, shared specialist marketing expertise with business owners, created sparkling content, added polish to professional websites and marketing collateral and
IN A PICKLE: WHAT WE CAN LEARN FROM BUNFIGHTS BETWEEN BURGER BRANDS
Two all-big companies, special counsel, legal teams in a pickle, infringements served in a sledge-and-sue bunfight.
LET’S GET REEL: SHOULD TIKTOK BE WORRIED ABOUT INSTAGRAM’S REELS?
Yes, I know, Instagram Reels launched in August and isn’t exactly hot off the press but, with the new-car-smell starting to wear off, it seems
ZOOM INTO MY ROOM: GETTING DOWN TO BUSINESS IN A PANDEMIC
If 2020 has taught me anything, it’s that I’m great in bed. Like, really great.
MAGAZINES AREN’T DEAD. BUT THEIR MAINSTREAM AUDIENCE HAS DEFINITELY PASSED ON…
Mainstream magazines get the memo as readers find relevant content in niche publications.
THE PIVOT: TAKING EVENTS ONLINE DURING COVID-19
Social distancing has sparked a digital revolution.