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Ignite Innovation Awards
Sparking an idea that leads to creative thinking
The University of Queensland Institute for Molecular Bioscience (IMB) wanted a new look-and-feel creative direction and copy for its Ignite Innovation Awards; a program that allows IMB researchers to apply for philanthropic funding to support exciting early-stage endeavours to solve real-world problems.
From concepting to graphic design and copywriting, Aruga created a suite of design assets for online, newsletter and printed collateral to promote the Ignite Innovation Awards and event and spark intrigue and interest in the ground-breaking translational research happening at IMB among the general public and attendees.