Sharing French culture and cinema with film fans

Alliance Française


Major Events

Promoting the crème de la crème of French cinema

For deux consecutive years, Aruga has helped transport travel-starved, pandemic-weary audiences to France through the promotion of the Alliance Française French Film Festival Brisbane.

With the magic of cinema and some très bon media coverage, we transformed the petite campaign into ‘so Frenchy, so chic’ soirees attended by Brisbane’s Francophile film fans.

The end credits? State-wide syndication with ABC Radio as well as quality clippings from The Courier-Mail, Scenestr, Must-Do Brisbane, Urban List Brisbane, Your Time Magazine, My Village News and Discover Brisbane.



media clips (including print, radio and online)


audience reach



Delve deeper into the strategy behind this work

See under the bonnet